HEY MO
Our Story
BORN IN NEWCASTLE
Designed on Awabakal Land, Hey Mo bird hats are made for those who live in and love the natural world. Recognising that there was a gap in the market for bird-inspired apparel and bird lovers, Hey Mo was founded by Maddy, who set out to create a range that anyone can wear—bringing together community, conservation, and style.
HAND-DESIGNED FOR BIRD LOVERS
Our unique bird hat designs are hand-drawn and feature the incredible Aussie species we all know and love. Each design is intricately stitched and paired with premium cotton corduroy to create the humble bird lid; a staple for every outdoor adventurer.
BIRD CONSERVATION
We believe every small step counts when it comes to protecting nature. That’s why Hey Mo donates 5% of profits to BirdLife Australia, helping to safeguard native birds and the environments they depend on. As we grow, so will our impact — together, we can make sure Australia’s birds thrive for generations to come.